The Story

The story of persa begins back in 1931, when the woman after whom the brand was named was born. Almost a century later, her great-grandson decided to name his clothing brand after her.

When he was a kid, he watched his great-grandmother sewing and knitting. She had many sheep in the village she lived in and rasped the fur off them , from this fur she knitted sweaters and other clothing pieces. The whole family on his mother's side was creative and thats where the whole inspiration for the creative part comes from.

He found the interest for clothing, fashion and the creative world when he was a teenager. He always knew he wanted to make a clothing brand. A clothing brand that has a different approach to everything. A different way of thinking. A brand that has a personal story to tell, that brings joy and inspiration to the people.

Persa is beyond than just a clothing brand it's to be experienced. We are not just making clothing for the youth we are the youth. Persa is a representation of life,
like art. While this is still the beginning of the beginning we know where we headed to.

Welcome to the story of PERSA.